Marketing Your Home

 

vintage_bulbsTerra Firma Global Partners – Our team is well qualified in all aspects of residential brokerage. In addition we are firm believers in, and adopters of, technology that will allow us to work more closely together to maximize opportunities and respect your time.  Attracting today’s buyer means more than just a yard sign, a listing in MLS, and some basic photos—it requires targeted marketing strategies and campaigns to ensure your home/property is presented in a way that significantly differentiates it from the competition

Sue Bonzell – With more than 20 years of marketing experience, I am confident that I can sell your home in a timely manner at the right price. I will put together a comprehensive marketing package tailored specifically for your home. Careful planning to draw the right buyer is what I do best!

Preparing Your Property for Sale

I will help guide you with suggestions of what to do to make your home shine when it is on the market.

  • Lighting & Staging – I work with a professional stager to put the finishing touches on your home.
  • Professional Photography – Our photographers are tops in the business.
  • MLS – Multiple Listing Service is the most comprehensive and accurate collection of properties used exclusively by brokers and agents. Thorough and professionally written text descriptions and information will be input to highlight your property. I also use the maximum number of photos allowed on MLS.

Marketing

I will put together a comprehensive marketing plan specifically for your property. This will ensure that we are drawing the right buyers for your home. This plan will include some of the following, along with other proprietary techniques.

  • Marketing Materials
    • Postcards – Sent out to hundreds of local residents
    • Brochures Property Statements (Flyers) – posted in our office window and handed out at open houses
    • Custom Websites – with your address ex. www.123MyStreet.com
    • Email Marketing – Blasts to 1000’s on our mailing list
    • Virtual Tour – These are used in your MLS listing, on your website and in social media
  • Video & Voice Over – Some properties are better marketed with high end video.
  • Social Media – I have a broad range of reach to thousands of people via social media.
  • Your Listing on the Internet – syndicated to all of the top real estate internet sites including Realtor.com, Zillow, RedFin, Trulia and 100’s more!
  • Advertising – print ads in local and regional publications, online ads, featured listings online
  • Office & Broker Tours – These tours invite other brokers and agents to view your home, so if they have clients, they are familiar with the property.
  • Open Houses – This is a good way to allow many visitors on one day, so that private showings are not cutting into your personal time.
  • Prominent Signage –A website sign rider for passersby to easily gain information about your home.
  • Private Showings – I will arrange for special private showings.